What is Proof Recommender?
After a Gong call or a Salesforce opportunity advances stage, Proof Recommender analyzes the deal context and delivers a curated set of recommended assets to you through Slack DM, email, and/or the Salesforce opportunity record.
The result: follow up with prospects faster and with stronger, more relevant proof.
Requirements
Gong — required for call-triggered recommendations (runs off call transcripts)
Salesforce (optional, recommended) — enables opportunity enrichment, SF stage advance as a trigger, and automatic writeback of recommendations to the opportunity record
Slack (optional) — enables Slack DM delivery of recommendations
How it works
Every time a deal moment occurs, Proof Recommender runs automatically:
A trigger fires. A Gong call wraps, or a Salesforce opportunity advances stage.
The Recommender builds context. It pulls available signals: the call transcript (Gong), the opportunity's industry, company size, and stage (Salesforce), or both when applicable.
AI ranks the proof library. Semantic matching does most of the work; Salesforce firmographics boost matches when present.
The top recommendations are delivered. Pushed to a rep through whichever channels their account has connected — Slack DM, daily email digest, and/or the Salesforce opportunity record.
Take action. Open the recommendations, click into a specific piece of proof, and use it. Share with the prospect, attach to a follow-up email as a link or image, or send a link to the entire microsite which includes all of the recommendations in one spot.
Using the proof
Here's an example of what your email digest looks like and the different actions you can take:
Copy Link to Microsite: Quickly copy a link to a public Microsite, which includes all of the recommended proof and assets in one spot.
Preview Microsite: Preview what's included before sending it to a prospect.
Share Link: Share the link to a specific testimonial, case study, stat, etc.
Download: Download the testimonial as a branded image file to attach to emails, slides, and more
Set your notification preferences
By default, your notifications will be set at the account-level. You can individually override these settings depending on your preference:
Immediately — sends you curated customer proof right after a call ends
Daily digest — once-daily email consolidating all recommendations from the past 24 hours
Weekly digest — one email consolidating all proof recommendations for the week
FAQ
Do sales reps have to log into UserEvidence to use Proof Recommender?
Do sales reps have to log into UserEvidence to use Proof Recommender?
No. Recommendations are delivered via email and Slack DM, and viewable on the Salesforce opportunity record, so reps can access proof without logging into UserEvidence.
What if we don’t use Salesforce?
What if we don’t use Salesforce?
You can still use Proof Recommender with Gong alone. Salesforce is optional, but it adds opportunity enrichment, SF stage advance as a trigger, and writeback so you can access recommendations directly on the opportunity.
What if we don't use Gong?
What if we don't use Gong?
Proof Recommender can still run using Salesforce opportunity stage advances as the trigger. Gong is not required, but without it, recommendations will be based on Salesforce deal data only — not call transcript content.
What happens if a Gong call isn't linked to a Salesforce opportunity?
What happens if a Gong call isn't linked to a Salesforce opportunity?
Proof Recommender can still send recommendations based on the transcript, but won't be able to enrich recommendations with opportunity context or write back to Salesforce.
Who should enable Proof Recommender?
Who should enable Proof Recommender?
Proof Recommender works best for teams with consistent Gong and/or Salesforce usage, a strong collection of assets in UserEvidence, and a desire to reduce rep search time and improve proof consistency in follow-ups.
Is Proof Recommender available in Slack?
Is Proof Recommender available in Slack?
Yes — when Slack is connected, recommendations are delivered as a Slack DM in addition to email.



